Your skincare heroes
Let's meet our heroes
Few ingredients, well-chosen. Because knowing what you put on your skin is already half the battle.
Hyaluronic Acid
Hyaluronic acid is a molecule naturally present in the skin, especially in the dermis, where it plays a fundamental role in maintaining hydration. It has the ability to bind large amounts of water, helping the skin to remain soft, elastic, and firm. Over time, however, its presence diminishes, contributing to the appearance of dryness and loss of tone. This is why it is used in cosmetics: it helps maintain the right level of hydration and visibly improves the skin's appearance. What it does: hydrates and plumps the skin Who it's for: everyone, especially dehydrated skin Why we use it: because it works, always
Vegetal Collagen
Collagen is a fundamental protein for the skin's structure, responsible for its elasticity and firmness. With age, its natural production decreases. Plant-based collagen, used in cosmetics, helps improve the skin's appearance, making it more toned and smooth. What it does: improves elasticity and firmness Who it's for: mature skin or skin starting to lose tone Why we use it: helps make the skin more taut Result: more lifted skin
Niacinamide
Niacinamide, or vitamin B3, is one of the most versatile active ingredients used in skincare. It acts on multiple fronts: it helps regulate sebum production, improve skin tone uniformity, and make skin texture smoother. It is particularly useful for combination or blemish-prone skin, but can also be used on other skin types due to its ability to rebalance without causing stress. With constant use, skin appears more even, less shiny, and visibly healthier. What it does: rebalances sebum and evens skin tone Who it's for: combination, oily, or blemish-prone skin Why we use it: it's one of the most versatile active ingredients Result: cleaner, less shiny, more even skin
Vitamina C
Vitamin C is an antioxidant active ingredient widely used to improve skin brightness and evenness. It helps to combat a dull complexion and reduce the visibility of dark spots, making the skin more even. In addition, it helps protect the skin from daily environmental stressors. It is one of the benchmark ingredients when you want to achieve brighter, visibly healthier skin. What it does: brightens and improves evenness Who it's for: dull skin or skin with dark spots Why we use it: it's the benchmark for a (real) glow Result: brighter, more even, less dull complexion
Peptidi
I peptidi sono piccole catene di amminoacidi che svolgono un ruolo importante nel mantenere la struttura della pelle. Vengono utilizzati nei cosmetici per supportare elasticità e compattezza, contribuendo a migliorare l’aspetto della pelle nel tempo. Non agiscono in modo immediato, ma lavorano progressivamente, rendendo la pelle più tonica e levigata. Sono particolarmente indicati quando si vuole migliorare la qualità della pelle in modo continuo. Cosa fa: supporta elasticità e tono Per chi è: per chi vuole una pelle più compatta Perché li usiamo: lavorano nel tempo, ma si vedono Risultato: pelle più tonica, più compatta, più levigata
Caffeina
Caffeine is an active ingredient known for its action on skin microcirculation. In skincare, it is mainly used to improve the appearance of tired or fatigued skin, helping to reduce puffiness and signs of fatigue, especially in the eye contour area. It helps to make the skin look fresher and the eyes more relaxed, especially when the skin appears dull. What it does: stimulates microcirculation Who it's for: tired, dull skin, eye area Why we use it: "did you get some rest?" effect (even when you didn't) Result: fresher skin, fewer signs of fatigue, more awake eyes
Acido Shikimico
Shikimic acid is a naturally derived exfoliant that progressively promotes cell renewal. Unlike more aggressive exfoliants, it acts gently on the skin's surface, helping to improve texture and clear pores. This makes it particularly suitable for those seeking effective yet non-invasive exfoliation. With consistent use, it helps to make the skin smoother, more even, and radiant. What it does: gently exfoliates and improves skin texture Who it's for: combination, oily, or blemish-prone skin Why we use it: renews the skin without irritating it Result: smoother skin, less visible pores, more even complexion
Bakuchiol
Bakuchiol is an active ingredient of natural origin increasingly used in skincare for the treatment of signs of aging. It is appreciated for its ability to improve skin elasticity, tone and uniformity, and is often chosen as a more delicate alternative to retinol. With constant use, it helps to make the skin firmer and smoother, making it suitable even for those with sensitive skin. What it does: improves elasticity and signs of aging Who it's for: mature or sensitive skin Why we use it: natural alternative to retinol Result: more toned skin, more even, less visible signs
Rosa Mosqueta
Rosehip oil is rich in essential fatty acids and nourishing components beneficial for the skin. It is used to support skin regeneration and improve elasticity and softness. It is particularly suitable for dry, mature, or skin that needs nourishment. It helps to make the skin more elastic, softer, and visibly healthier. What it does: regenerates and nourishes Who it's for: dry or mature skin Why we use it: rich, yet light Result: softer, more elastic, more nourished skin
Apricot Oil
Apricot oil is a light yet nourishing oil, rich in vitamins and fatty acids. It helps improve skin softness and elasticity without weighing it down, making it suitable for those who seek nourishment but prefer light textures. It is particularly recommended for dry or dull skin, which needs immediate comfort. What it does: nourishes and softens Who it's for: dry or dull skin Why we use it: immediate comfort Result: softer, brighter, more elastic skin
Argilla Verde
Green clay is a natural ingredient used for its absorbent and purifying properties. It helps remove impurities and excess sebum, helping to improve skin appearance and reduce shine. It is particularly suitable for combination, oily, or blemish-prone skin. What it does: absorbs sebum and impurities Who it's for: blemished skin Why we use it: deep cleansing, without complications Result: cleaner, less shiny skin, less visible pores
Centella Asiatica
La centella asiatica è un principio attivo noto per le sue proprietà lenitive e riequilibranti. Viene utilizzata per calmare la pelle e migliorarne il comfort, risultando particolarmente utile in caso di sensibilità o stress cutaneo. Contribuisce a rendere la pelle più equilibrata e meno soggetta ad arrossamenti. Cosa fa: lenisce e riequilibra Per chi è: pelli sensibili Perché la usiamo: calma la pelle quando serve Risultato: pelle più calma, meno arrossamenti, più equilibrata
Acido Succinico
Succinic acid is an exfoliant that promotes cell renewal. It helps to improve skin texture, making it smoother and more even, and contributes to a more radiant complexion. It is suitable for those looking for effective exfoliation that is gentle enough for frequent use. What it does: promotes cell renewal Who it's for: dull skin or uneven texture Why we use it: smart exfoliation Result: smoother, brighter, more even skin
Salvia
Sage is a natural ingredient used for its rebalancing and purifying properties. It is particularly suitable for skin prone to oiliness or blemishes, as it helps to control excess sebum without irritating the skin. At the same time, it helps to maintain a feeling of freshness and cleanliness. Incorporated into your daily routine, it helps to make skin more balanced, less oily, and visibly more even. What it does: rebalances and purifies Who it's for: combination or oily skin Why we use it: helps keep skin fresh Result: cleaner, less oily, more balanced skin
Green Tea
Green tea is a natural antioxidant widely used in skincare for its ability to protect the skin from environmental stress. It helps counteract the effects of external agents such as pollution and free radicals, helping to keep the skin more balanced and healthy-looking. It also has a rebalancing and soothing action, which makes it suitable for stressed or tired skin. With constant use, the skin appears fresher, brighter, and visibly more protected. What it does: purifies and protects For whom it is: everyone, especially stressed skin Why we use it: balance and protection Result: fresher, more protected, less stressed skin
Rose Water
Rose water is an ingredient known for its soothing, refreshing, and rebalancing action. It is used to provide comfort to the skin, especially during cleansing, helping to reduce the feeling of dryness or "tight skin." It is particularly suitable for sensitive skin, thanks to its gentleness. It helps keep the skin soft, balanced, and more pleasant to the touch, making every step of the routine more comfortable. What it does: soothes and provides comfort Who it's for: sensitive skin Why we use it: makes cleansing gentler Result: softer, calmer, more balanced skin